Evaluation 1

To Vernallis and Goodwins theories I think that I stuck to them as the music video followed the typical ideas of other RnB music videos rather than challenging them. We used jump cuts for example in the ecouple scenes as they are walking into the room and also when she takes his phone the camera shows the same scene from a different angle, we also used a faded effect for the flashbacks to show the contrast of the past and present times being different in terms of time and sad times to better times. We used four different base trakcs to keep going back to as seen in most music videos e.g. for each chorus going back to the same shots.Acording to Andrew Goodwins theory the music video is both amplification and illustration as we show the mood that it's happy as she is living a better life without her ex boyfriend but also showing following the lyrics in the bridge as the mood goes really sad so we have the footage also going along with this mood.

Evaluation 2

Evaluation 3

Evaluation 4

After the cinema viewing I got a lot of good feedback from people such as the storyline was very clear and that they liked the way the music video was edited and how the couple scenes where a really good way of showing their past and present times, but there's always room for improvement like the lighting wasn't always consistant which is true as it was hard to walk backwards and look at the postition of the light and also that we lacked a bit more base tracks as people thought it was too repetative even though music videos are meant to be repetative.


                                               

For my ancillary work I also got very good reviews as they said my work has a clear link and continuity with the music video to the CD front,back and inside panels. I did take into account the feedback as I changed it around a lot as the text was way too cramed into one small space so I re-arranged everything. The colour of the most important text is now white as it stands out more than before as everything just blended in together, I also changed the colour as I got told that it lacked colour.

Final Advertisment

This is my final Advertisment I changed it quiet a lot from the mock up as It was way too crowded with text so i made the iage smaller, changed the colour of the font as it had too much black and didn't stand out at all so the important text is white so that it stands out a bit more.

How I edited my Advertiment

This is how I've used photoshop to edit my ancillary work I didn't film my screen for the whole process because I lost my USB where I kept all my Ancillary work so I had to re-edit my advertisment as i didn't save a backup copy but I got the begining of the process which bassically shows how I  removed the background and added the other half of her body using another photograph and getting rid of of clip in her hair.

FINAL Album Cover & Inside Panels

 

This is my finished album front cover which I think is pretty effective as the artist is the main focus and she is clearly on the front cover making direct eye contact witht the audience which is important in building a relationship with the target audience.

                               
This is the final inside panels that I made using photoshop. I managed to make the CD look like the Keyshia Cole one that I got inspiration from it was quiet hard finding a picture that wouldn't get cut off by the hole of the CD. I changed the colour of the CD and Booklet so that they don't blend in to the background of the CD so I just kept it at a brighter purple rather as it stands out compared to the greyish purple in the back.

Mock up Album cover

This is just an idea of how I want to lay it out and where I want the font ect. it's not a really edited cleanly edited but it's just an idea of how I want it to look. I'll probably change the positioning of it and add the record label ect.

Mock up inside panels

This is how I want the layout of the CD to look like but actually have the a picture of the artist on the CD, I kept with the bubbles theme as I wanted it to be consistant throughout the CD it wouldn't make sense to have a completely different design on the inside. I added a little slot so that it could have a booklet with informaton about the artist and a special message, this is seen in CDs as the audience get something extra and unique that other people wont get e.g. upcoming concerts or a free poster inside. The Keyshia Cole CD disk is my inspiration as I think it is a great example of a CD.

My progress 12/01/15

From the last check up I got my grade has gone down which is really bad so I must improve to achieve the  grade I want.

It is very clear what I must do to bump up my grade again I must do some advert research, upload  my mock up of my advert and digipak also i must upload a short list of the photos I had to chose from to make my final desicion and make comments explaing why it is a good image compared to the other photos I took. I will post all these things during the week once they are complete.

photoshop screen shots 08/01/15

Advertisement plan

This is my plan of my advertisement and how I'd like to lay it out. I labeled each part explaining what they are. I will stick to my purple colour theme so that the link is very clear throughout.

Advertisement research

Short list of photographs

jessica peralvo's Slidely by Slidely Slideshow
These were the possible photographs I could chose from but I chose the one at the bottom because I think its a good photograph as she looking directly at the camera and this is how planned my digipak album cover when I drew it.

Ancillary- plan

This is my drawn out version of my album cover this is a plan of how I'm going to make my CD cover and the back. The text I want to use is quite simple text because the type of text they use for the genre isn't anything fancy its quite plain and casual. I couldn't exactly copy a simple text but this is just a plan of what I want to do.

this sort of text but bold for the artist name and a non bold version for the name of the songs in the back ground.

Either one of these two for the title of the album

I want todo 4 panels plus a small pamphlet saying a bit more about the artist so it would have a slot for the little pamphlet. 

Ancillary Pitch

OUR MUSIC VIDEO!

18. Antonia, Bernice, Jessica from 283goswell on Vimeo.

Planning My Ancillary products: Our Tracklist and Album name

As a group we have decided to come up with our tracklist and name of album together. The rest of our digipak and advertisement ideas will be made separately.

Here is what we've chosen:

Tracklist

1. Moving on
2. Where did we go
3. Crazy in love
4. I can't breathe
5. Baby boy
6. Fantasy
7. His way
8. Gone
9. Better without you
10. Come back

Name of Album: Back & Forth

Real Ancillary work examples

Analysing previous work