We have chosen name 'Vishay' for our artist, as there is no artist in the music industry at this moment with the same name. Vishay is a 20 year black british female, who has featured on other songs with different artists. She is now focusing on herself, trying to build a fan base, she will be dropping her music video in a few weeks time and then this will flow into the album/single release, whilst all this is happening she will be doing short interviews and her album debut will be featured on a one spread page in a magazine newspaper and also a mini advert on the television. We decided that she would be 20 years of age as her primary target audience of fans would between from the ages of 14+ (at least up to her age of 20), so a good amount of those fans would few her as older and this will also mean she would be viewed as a role model to young girls, which is a good quality to have to your name. Her wider audience would be people of 25+ (at least up to the age of 45-48), so they would view her as very young and use that to encourage a young person (our artist) to keep excel.
Our artist Vishay is similar to a lot of artist who fall into the genre of R'n'B, i have shared some artist below who we specifically think are closely similar to our artist.
(artists: Jenifer Hudson,Young Mariah Carey, Lauryn Hill, Eryka Badu and Estelle)
Below I have created looks of what our artist would wear.
Hopefully this will help to connect to a wider audience, people who are interested in fashion, this will help the artist as that means they will be in the media and it will prompt people to check out her music.
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